Business & Economics - Marketing

31-60 of 142

Primal Storytelling: Marketing for Hu...

Anthony L. Butler

"I woke up to my mother's screams" These are the first words of Anthony Butler's Primal Storytelling. From a fire in Montana to the streets of Fallujah, Iraq, to the war for attention among 1.5 billion websites globally, ...

Paperback
Published: Oct 2022

The Consistency Pill: The 7 Step Syst...

Simon Chan

Watching online videos, buying courses, attending conferences, or using the latest app may give you a short-term business boost, but these aren't the answers to unlocking extraordinary and lasting results. The missing supplement to i...

Paperback
Published: Jun 2022

Marketing Automation Unleashed: The S...

Casey Cheshire

The Marketer's Manual to All Things AutomatedAt a time when the importance of understanding the world of automated marketing has never been greater, Marketing Automation Unleashed: The Strategic Path to B2B Growth takes readers on an ...

Paperback
Published: Jan 2020

Be a Direct Selling Superstar: Achiev...

Mary Christensen

Direct selling is booming. It's no surprise when you consider the benefits of launching a direct selling business-low start-up costs, strong earning potential, and a flexible work schedule. Currently an estimated 15.6 million people a...

Paperback
Published: Mar 2013

Listen, Sister: Live Your Life and Le...

Debbi Coder

What can a direct networking business do for you? It can change your life, your family, and your future. It can give you not only the financial freedom you need but the time freedom to enjoy life to the fullest.Debbi and Wendi are liv...

Paperback
Published: Sep 2018

The Robert Collier Letter Book: Fifth...

Robert Collier

2018 Reprint of 1941 Fifth Edition. Full facsimile of the original edition, not reproduced with Optical Recognition software.  The Robert Collier Letter Book remains one of the more useful books on writing sales letters.  As every g...

Paperback
Published: Mar 2018

The Mighty Marketer: Your Guide to Ma...

Lori De Milto

Learn everything you need to know to make more money as a freelance medical writer in this easy-to-follow marketing guide. Whether you're a new, aspiring, or seasoned freelance medical writer, you'll discover proven, practical steps t...

Paperback
Published: Aug 2014

The Best Damn Web Marketing Checklist...

Stoney Degeyter

So you want to build a website, or make your current site better? Where do you start? The Best Damn Web Marketing Checklist, Period! 2.0 answers that question and more. Updated for 2017, it is a comprehensive digital marketing guide t...

Paperback
Published: May 2017

The 1-Page Marketing Plan: Get New Cu...

Allan Dib

WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan h...

Paperback
Published: May 2018

The Art of Sales, Marketing and the S...

Samantha Dreimann

"Find out what happens when the ultimate entrepreneur meets one of the world's best knockout sales and marketing teams." George Foreman This book will tell you what led up to one of the biggest success stories in the histo...

Paperback
Published: Jun 2015

Content DNA: Using consistency and co...

John Espirian

How can we compete in today's fast-moving market? There are more platforms, more users and more content than ever before. How do we stand out? What can we do to make ourselves noticed, remembered and preferred? Content DNA provid...

Paperback
Published: Apr 2020

The Industrial (Marketing) Revolution...

Jared R. Fabac

The industrial marketing sector-also known as business-to-business marketing- continues to rely on traditional advertising, marketing, and promotions to reach customers. But the old ways don't work anymore, and it's time to revolt. Ja...

Paperback
Published: Jul 2013

Customer Centricity: Focus on the Rig...

Peter Fader

Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in the world of customer centricity, there are good customers and then there is...

Paperback
Published: May 2012

Growth Hacking: Silicon Valley's Best...

Raymond Fong

In Growth Hacking: Silicon Valley's Best Kept Secret, growth consultants Raymond Fong and Chad Riddersen deconstruct the phenomenon used by Silicon Valley's fast growing tech elite, growth hacking.Raymond and Chad's framework, the ASP...

Paperback
Published: Jan 2017

Death of a Marketer: Modern Marketing...

Andrea Fryrear

"...you need to open this book and start dog-earing every other page."                   - Robert Rose, Chief Strategy Advisor, Content Marketing InstituteMarketing is in critical condition. Hurled into the twenty-f...

Paperback
Published: Feb 2017

Market or Die

Jennifer Fusco

Find your readers.Make your brand memorable.Sell more books. "Jennifer Fusco has put together a comprehensive guide to creatively and productively market your book."-Barbara Vey, Beyond Her Book blog "Romance writers ar...

Paperback
Published: Feb 2015

Million Dollar Plan: Leveraging Techn...

Matthew J. Ganzak

THE SECRETS TO TAKE YOUR BUSINESS TO SEVEN FIGURES "If you are selling products or services online, this book will help you 10X your profits, and automate your sales processes." "You can either choose to sell your tim...

Paperback
Published: Feb 2016

Will the Real You Please Stand Up: Sh...

Kim Garst

Social media is changing the way people buy. What started just a few years ago as a quirky new way to find people, discuss events and connect has since woven itself into the fabric of our lives. 2 BILLION+ people now use social media ...

Paperback
Published: Jan 2015

The Predictable Profits Playbook: The...

Charles E. Gaudet II

Why does an entrepreneur struggling through 80 hours a week only make half as much as another working no more than 40? What actions determine whether you end up with a small business pulling in five figures a year or a billion-dollar ...

Paperback
Published: Mar 2014

More Clients... More Often... More Mo...

Jim Gehrke

In this book you will explore the "3 ways to grow any business". They are: 1) Increase the number of clients you presently have 2) Increase the number of times a client visits your business/website 3) Increase the amount...

Paperback
Published: Jun 2015

Bigger Than This: How to turn any ven...

Fabian Geyrhalter

What do brands like Planet Fitness, Everlane, and Bombas all have in common? They're capturing peoples' emotions and winning customers' hearts. And they are based on commodity products or services.Following the success of his #1 bests...

Paperback
Published: Jan 2018

Moving to Outcomes: Why Partnerships ...

Robert Glazer

From bestselling author Bob Glazer comes a revolutionary approach to partnership marketing. Partnership marketing is not new; it has existed in many different forms, and under many different names, such as affiliate marketing, for dec...

Paperback
Published: Mar 2022

Unstoppable Referrals: 10x Referrals ...

Steve Gordon

Take Command of Your ReferralsMarketing strategist Steve Gordon dares you to re-evaluate your approach to attracting referrals and shows you a contrarian approach to referrals that will have you kicking yourself for not reading this b...

Paperback
Published: Jul 2014

Going Electric: Tales of Innovation f...

Michael Graber

Going Electric collects tales from the trenches of innovation. The book offers tips on how to foster a culture that produces meaningful innovation, how to handle people and pitfalls along the path, and how to reframe your mindset to g...

Paperback
Published: Dec 2015

Honorable Influence

David Hagenbuch

Few things impact our lives more than marketing, yet few people consider how that influence can be a force for good. Honorable Influence shines the light of Christian faith on the field, revealing how marketers can avoid negative impa...

Paperback
Published: Jul 2016

How to Get a Meeting with Anyone: The...

Stu Heinecke

The hard part just got easy.You know how to sell—that’s your job, after all—but getting CEOs and VIPs to call you back is the tricky part. You’re in luck: That impossible-to-reach person isn’t so impossible to reach after all....

Paperback
Published: Mar 2018

Crack the Customer Code: Seven Pathwa...

Gary Hennerberg

Crack the Customer Mind Code is destined to upend how you approach marketing, advertising, and selling. Even as customer attitudes have shifted during this new century due to technology, the economy, and emotionally draining negative ...

Paperback
Published: May 2016

Freakishly Effective Social Media for...

Ray Higdon

It’s finally here!In this short and powerful book, network marketing experts Ray and Jessica Higdon teach you proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achi...

Paperback
Published: Mar 2018

Growth Hacker Marketing: A Primer on ...

Ryan Holiday

A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, AirBnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards...

Paperback
Published: Sep 2014

Making Rain with Events: Engage Your ...

Scott Ingram

"Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book."—Joe Pulizzi, Founder of the Content Marketing Institute, and Host of Content Marketing Wor...

Paperback
Published: Aug 2014
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