The Design of Everyday Things by Donald A. Norman Paperback Book

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Rent The Design of Everyday Things

Author: Donald A. Norman

Narrator: Peter Berkrot

Format: Unabridged-MP3

Publisher: Tantor Media

Published: Aug 2011

Genre: Business & Economics - General

Retail Price: $29.99

Discs: 1

Synopsis

First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.

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