* Mp3 CD Format *. The former creative director and co-CEO of Barneys joins forces with a celebrated 28-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this e...

Atlantic Monthly correspondent Ellen Ruppel Shell uncovers the true cost---in economic, political, and psychological terms---of our penchant for making and buying things as cheaply as possible.

The Wall Street Journal technology columnist reveals the fascinating story behind the misleadingly simple phrase shoppers take for granted—“Arriving Today”—in this eye-opening investigation into the new rules of ...

A bold argument that our "quest for cool" shapes modern culture and the global economy. Like it or not, we live in an age of conspicuous consumption. In a world of brand names, many of us judge ourselves and others by the products we ...

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