Onward: How Starbucks Fought for Its Life without Losing Its Soul by Howard Schultz Paperback Book

Details

Rent Onward: How Starbucks Fought for Its Life without Losing Its Soul

Author: Howard Schultz

Format: Quality Paperback, Unabridged-CD

Publisher: Rodale Press

Published: Mar 2012

Genre: Business & Economics - Industries - Hospitality, Travel & Tourism

Retail Price: $17.99

Pages: 384

Synopsis

In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership
lessons behind the global coffee company's comeback
 In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.

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