Tribes are everywhere, in companies large and small, in non-profits and schools, and sometimes scattered across the planet, but united by common interests. Their members are hungry for connection, meaning, and change…in other words,...

This collection of business writings is edited by the creative mind behind THE PURPLE COW, the bestseller that remade marketing. Seth Godin enlisted The Group of 33, AKA The Purple League of America, to contribute brief, pithy blasts ...