Bob Lutz

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Car Guys vs. Bean Counters: The Battl...

Bob Lutz

"One of the most acute books about management and how com­panies work in practice that I have read in a long time. If anyone wants to know exactly how the U.S. auto industry got into trou­ble, here is your guide."-John Gap...

Paperback
Published: Apr 2013

Icons and Idiots: Straight Talk on Le...

Bob Lutz

When Bob Lutz retired from General Motors in 2010, after an unparalleled forty-seven-year career in the auto industry, he was one of the most respected leaders in American business. He had survived all kinds of managers over those d...

Paperback
Published: Apr 2014
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